Friday, June 26, 2009
Refresh 019 — Edward Tufte and Information Design Strategies for the Web
Durham, NC — Thur, Jul 23, 2009, 6:30-8:00PM
“Confusion and clutter are failures of design, not attributes of information. And so the point is to find design strategies that reveal detail and complexity - rather than to fault the data for an excess of complication.” --Edward Tufte.
No matter how sophisticated the technology nor pleasing the design, your Web visitors are really interested in one thing. (No, not that.) They’re after great content like your essay, your photo, your widget, your tutorial. It’s what makes the Web so great: exploring, learning, and sharing what we know. And the task of a designer - whether of user interfaces, graphics, data or type - is to present this information appropriately and elegantly; to remove obstacles to understanding, not introduce them.
In this presentation, Nathan Huening first presents an overview of the work of information design expert Edward Tufte and then discusses concrete applications and examples for applying his principles of analytical design to the Web. Selected themes include: contrast and meaning in design, avoiding “chartjunk” and “computer administrative debris”, clarity and clutter, the value of aesthetics, and simplicity vs. minimalism.
Edward Tufte is Professor Emeritus of statistics, information design, interface design and political economy at Yale University. In addition to his touring workshops, Mr Tufte has written four books on the display of information and analytical design: The Visual Display of Quantitative Information (1983), Envisioning Information (1990), Visual Explanations (1997), and Beautiful Evidence (2006).
Speaker:
Nathan Huening is a principal at Sprocket House, a creative firm based in Chapel Hill that specializes in Web and print design. When he’s not writing client copy or puzzling over UI design, he enjoys making messes in the kitchen and falling off his unicycle to the bemusement of curious onlookers.
Location:
Rigsbee Hall
208 Rigsbee Avenue
Durham, NC 27701